Improve digital targeting and understand your audience more with data & analytics driven marketing
In today's fast-paced digital world, capturing the attention of potential customers is more challenging than ever. According to Gartner, while marketers often deliver a huge number of leads to sales teams in an attempt to target high-quality prospects, only 44% of marketing qualified leads end up classified as potential good sales prospects.*
EXL Marketing Solutions has been helping clients increase their plan enrollments and retention rates in the healthcare, insurance and financial industries by reaching in-market shoppers with online (digital display/email) and offline (direct mail) channels.
Capabilities
Whether you are trying to retain existing clients or acquire new ones, we provide personalized and scalable solutions that can complement your existing marketing programs.
Supplement existing marketing
Supplement existing marketing efforts: Adding unique sources and channels to help supplement current marketing efforts
Scalable execution
Scalable execution: Robust breadth of sources and targeting to ensurevolume goals are met
Omni-channel capabilities
Omni-channel capabilities: Acquire interested candidates by offline and online channels, expanding reach and awareness
Fully compliant to industry standards
All marketing materials are 100% TCPA compliant and adhere to compliance best practices
